Qualities of a Good Press Release

There’s a popular misconception that press releases no longer hold the value they once had for marketing and PR purposes. Although delivery and distribution channels have adapted to the Internet age, press releases have remained fundamentally unchanged. More importantly, they continue to offer opportunities for businesses to generate buzz about their products and brands. At Walker Sands, we believe in...

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15 press release examples

Press release examples : Our models This page presents different press release examples. We show you, through examples, what to do and what not to do! The best press release writing practices we recommend are available on this page. IntroductionCompanies design products : it’s complicated, uncertain and expensive work. There are two ways to introduce a new product to their...

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